National Rosé Day
Why it matters
CHEERS TO ROSé
Celebrate with a glass of pink wine this June.
THE STORY
Rosé wine has surged in popularity over the past decade, becoming a staple at summer gatherings and celebrations. Traditionally associated with French vineyards, this versatile wine comes in a variety of shades, from pale blush to deep pink. The rise of rosé has not only transformed wine lists across the U.S. but also influenced food pairings, making it a go-to choice for everything from barbecues to brunches.
National Rosé Day, celebrated on the second Saturday of June, was created to honor this beloved beverage. The day encourages enthusiasts to explore different styles of rosé, from dry to sweet, and to appreciate the craftsmanship behind each bottle. In cities across America, events and festivals pop up, showcasing local wineries and their unique rosé offerings, fostering community and celebration.
While rosé has its roots in France, particularly in regions like Provence, its appeal has spanned the globe—countries such as Spain, Italy, and the United States have embraced the rosé movement. American wineries, especially in California, have begun producing exceptional rosé wines that reflect local terroirs, expanding the palate of what rosé can be. This international influence makes National Rosé Day a truly global celebration.
As the warmer months approach, National Rosé Day serves as a reminder to savor life’s simple pleasures. Whether enjoyed in a lavish setting or a casual backyard gathering, rosé has a way of bringing people together. So grab a bottle, gather friends, and toast to the joy of summer, good company, and the delightful taste of rosé.
WORTH KNOWING
Rosé and Food Pairings
Rosé pairs well with grilled vegetables, seafood, and light salads.
Celebrate with Friends
Gather friends for a rosé picnic in the park.
Explore Varieties
Try different rosé wines from around the world.
Summer Vibes
Embrace the sunshine with a refreshing glass.
AROUND THE WORLD
DID YOU KNOW?!
The Color of Rosé
Rosé gets its pink color from the skins of red grapes, which are left in contact with the juice for a limited time.
A Growing Trend
In 2021, rosé wine sales in the U.S. reached over $400 million.
International Rosé Day
Several countries celebrate their own versions of Rosé Day, often on different dates.
Rosé in Popular Culture
Rosé has been featured in numerous TV shows and movies, symbolizing leisure and luxury.
The First Rosé
The earliest known production of rosé can be traced back to ancient Greece.
Health Benefits
Moderate consumption of rosé wine is linked to certain health benefits, including heart health.
Pink Champagne
Some sparkling wines, like rosé champagne, are also celebrated on National Rosé Day.
READ MORE
The Wine Bible
by Karen MacNeil
A comprehensive guide to wines from around the world, including detailed sections on rosé.
Rosé: A Guide to the Pink Drink
by Eric Asimov
An exploration of rosé wines, perfect for enthusiasts wanting to deepen their knowledge.
Summer Cooking
by Julia Child
Features recipes that pair beautifully with rosé, celebrating summer flavors.
Wine Trails of America
by Richard Leahy
A travel guide highlighting the best wine regions in the U.S., focusing on rosé.
PAIR IT WITH
Pair rosé with brie or goat cheese for a delightful combination.
Fresh salads topped with vinaigrette complement the crispness of rosé.
Grilled shrimp and rosé make for a refreshing summer meal.
Berries and rosé enhance each other’s fruity notes.
Join the Celebration
Celebrate National Rosé Day by exploring different wines and sharing your favorite moments with friends.


