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INTERNATIONAL DAYEDUCATION

International Asmr Day

Every year on Friday, April 9, the whole world takes a deep breath together. International ASMR Day celebrates the soft, tingly calm of Autonomous Sensory Meridian Response, the gentle sensation that whispers, tapping, and quiet sounds can send from the scalp down the spine. In 2027, the day falls on Friday, April 9, a hushed little holiday that invites everyone to slow down and listen closely.

APR9
Friday, April 9Every year on April 9
 days to go
Roots
Founded in 2012 by ASMR enthusiasts Ilse Blansert, known online as TheWaterwhispers, and KellyMsAutumnRed, who set aside April 9 to celebrate and raise awareness of the phenomenon.
Hashtag
#InternationalAsmrDay
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3 ways to celebrate

AT HOME

Take a tingle tour

Put on headphones and sample the classics, whispering, tapping, page-turning, rain sounds, and notice which ones make your scalp hum.

WITH FRIENDS

Share the calm

Send a favorite ASMR video to a friend who has never tried it and compare notes afterward on which triggers gave you both the tingles.

IN THE COMMUNITY

Host a slow-down evening

Post your favorite calming clip with #InternationalASMRDay, or invite the group chat to a quiet wind-down session of soft sounds before bed.

Plan ahead

International Asmr Day is observed on April 9 every year. Here is where it lands for the next ten years, handy for planners, marketers and party people.

2026Thu, Apr 9this year
2027Fri, Apr 9
2028Sun, Apr 9
2029Mon, Apr 9
2030Tue, Apr 9
2031Wed, Apr 9
2032Fri, Apr 9
2033Sat, Apr 9
2034Sun, Apr 9
2035Mon, Apr 9
2036Wed, Apr 9

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Fast facts

Some surveys suggest that up to 20 percent of people may experience the ASMR tingle, while millions more tune in simply for the calm.
Put on headphones, find a whisper or tapping video, and let yourself drift for a while.

Keep the party going

See the calendar
National Cinnamon Crescent Day posterFRI · APR 10National Cinnamon Crescent DayNational Encourage a Young Writer Day posterFRI · APR 10National Encourage a Young Writer DayNational Erase Self-Negativity Day posterFRI · APR 10National Erase Self-Negativity DayNational Farm Animals Day posterFRI · APR 10National Farm Animals Day
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