NATIONAL WEEK

Madd Tie One On for Safety Holiday Campaign

Join us in promoting a safer holiday season through education and commitment to sober driving.

WHEN

December 2023

Roots: Started by MADD in 1986
Vibe: Community-driven and safety-focused
Hashtag: #MaddTieOneOnForSafetyHolidayCampaign

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Fast facts

29People die every day from drunk driving accidents

About one-third of all traffic-related deaths involve drunk driving

The story

The MADD Tie One On for Safety Holiday Campaign has been a cornerstone of the holiday season since its inception in 1986. Founded by Mothers Against Drunk Driving (MADD), the campaign aims to raise awareness about the dangers of impaired driving during a time known for celebrations and gatherings. Every December, families and friends come together, making it crucial to remind everyone of the importance of sober driving.

Read the full story

Drunk driving remains a significant issue across the United States, claiming thousands of lives each year. The campaign encourages individuals to make a pledge to drive sober and to designate a driver before heading out for festivities. With an average of 29 lives lost every day due to drunk driving accidents, the stakes could not be higher as we enter the holiday season.

During this campaign, communities are encouraged to come together to discuss the impact of impaired driving. Local events and educational programs are organized to ensure that everyone understands the risks involved. The campaign emphasizes a strong message: a simple commitment to not drink and drive can save lives and prevent tragedy. This year, let us focus on the importance of community involvement in promoting safe celebrations.

As we celebrate the holidays, remember that the choices we make can affect not only our lives but also the lives of others. By participating in the MADD Tie One On for Safety Holiday Campaign, you are taking an active role in fostering a culture of safety and responsibility. Together, we can make a difference and ensure that this holiday season is joyful and safe for everyone.

Worth knowing

Drive Sober

Make a commitment to always drive sober. This simple decision can save lives and prevent accidents during the holiday season.

Designate a Driver

Always have a designated driver before you start your celebrations. Planning ahead can ensure that everyone arrives home safely.

Pledge to Participate

Join the MADD campaign by pledging to not drink and drive. Share your commitment with friends and family to spread awareness.

Community Involvement

Get involved in local events that promote safe driving. Volunteer for educational programs or support local campaigns for sober driving.

Did you know?

MADD's Founding

MADD was founded in 1980 by a mother who lost her daughter to a drunk driver.

Holiday Statistics

The holiday season sees a 25% increase in drunk driving incidents compared to the rest of the year.

Pledge Impact

Participants in MADD's pledges report higher rates of sober driving.

Community Reach

MADD has chapters in every state across the U.S.

Education Programs

MADD provides educational resources to schools and communities to prevent drunk driving.

Global Efforts

Many countries have adopted similar campaigns to promote safe driving during festive seasons.

Volunteering Opportunities

MADD offers volunteer opportunities for community members to engage in prevention efforts.

Around the world

Every culture celebrates a little differently.

USUnited StatesMADD operates across the U.S., advocating for safe driving practices during the holiday season.
CACanadaThe campaign also resonates in Canada, where MADD Canada works to reduce impaired driving incidents.
GBUnited KingdomIn the UK, similar campaigns raise awareness about the dangers of drunk driving during festive periods.
AUAustraliaAustralia hosts initiatives aimed at promoting responsible drinking and safe driving during the holidays.
IEIrelandIn Ireland, organizations work tirelessly to combat impaired driving, especially during holiday celebrations.
NZNew ZealandNew Zealand promotes programs that encourage sober driving, particularly around festive occasions.