NATIONAL DAYFOOD & DRINK

National Fig Newton Day

Celebrate the rich legacy of Fig Newtons with a delicious treat that has stood the test of time.

JAN16
Saturday, January 16Every year on January 16
 days to go
Roots
Created by the Kennedy Biscuit Company in 1891
Vibe
A nostalgic and sweet celebration of a classic cookie
Hashtag
#NationalFigNewtonDay
Apple or Outlook calendar

3 ways to celebrate

AT HOME

Bake fig bars

Try a homemade fig bar recipe with your favorite jam filling.

WITH FRIENDS

Cookie swap box

Trade fig-inspired treats with friends and sample them all.

AT WORK OR SCHOOL

Snack drawer restock

Fill the break room with fig bars and watch them vanish.

Plan ahead

National Fig Newton Day is observed on January 16 every year. Here is where it lands for the next ten years, handy for planners, marketers and party people.

2026Fri, Jan 16this year
2027Sat, Jan 16
2028Sun, Jan 16
2029Tue, Jan 16
2030Wed, Jan 16
2031Thu, Jan 16
2032Fri, Jan 16
2033Sun, Jan 16
2034Mon, Jan 16
2035Tue, Jan 16
2036Wed, Jan 16

Add to my calendar (repeats yearly)

Fast facts

2012Nabisco shortened the cookie's name to simply Newtons in 2012.
The cookie was named after Newton, Massachusetts.

The story

National Fig Newton Day, celebrated on January 16, honors a cookie that has become an integral part of American snack culture. The Fig Newton was first introduced by the Kennedy Biscuit Company in 1891 and has since become a household name. Its unique blend of soft cake and fig filling appeals to a wide audience, making it a beloved treat for generations.

Read the full story

The cookie was named after the town of Newton, Massachusetts, though it was first produced at the F.A. Kennedy Steam Bakery in Cambridgeport. Fig Newtons gained popularity in the early 20th century, becoming synonymous with nostalgia and comfort. The combination of sweet figs, often considered a superfood, with a soft dough has made it a favorite among health-conscious consumers and snackers alike.

In recent years, Fig Newtons have seen a resurgence in popularity, especially with the rise of interest in natural and wholesome snacks. Many people have embraced the idea of using Fig Newtons as an ingredient in various recipes, from pie crusts to ice cream mix-ins. Their versatility allows for creative culinary explorations, enhancing the experience of this classic cookie.

As we celebrate National Fig Newton Day, it is an excellent opportunity to reflect on the cookie's impact on American culture and share its unique taste with others. Whether enjoyed with a cup of tea, used in baking, or savored on their own, Fig Newtons continue to bring joy and sweetness to our lives.

Did you know?

01

The Original Recipe

The first Fig Newtons were made with only a few simple ingredients, focusing on the natural flavor of figs.

02

Fig Varieties

Fig Newtons are made by wrapping a filling of fig paste in a thick pastry dough.

03

Company Changes

The Kennedy Biscuit Company later merged with the New York Biscuit Company to form Nabisco, which trademarked Fig Newtons.

04

Cultural References

Fig Newtons have been referenced in various TV shows and movies, often symbolizing childhood nostalgia.

05

Health Benefits

Figs are known for their health benefits, including aiding digestion and providing antioxidants.

06

Modern Variants

Today, many brands produce their versions of fig-filled cookies, expanding the options available to consumers.

07

A Day of Celebration

Fig Newton Day encourages people to enjoy this classic treat in various forms and flavors.

Around the world

Every culture celebrates a little differently.

  • USUnited StatesThe birthplace of the Fig Newton, where it has become a beloved snack.
  • GBUnited KingdomFigs are popular in British desserts, making Fig Newtons a familiar treat.
  • AUAustraliaA popular snack choice among Australians, enjoyed during tea time.
  • CACanadaCanadians enjoy Fig Newtons as a classic cookie option.
  • ITItalyFigs are a staple in Italian cuisine, often found in traditional desserts.
  • FRFranceFrench pastry chefs have used figs in various confections, echoing the Fig Newton's sweet legacy.

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