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NATIONAL DAYFASHION

Brazilian Blowout Day

Celebrate the beauty of frizz-free hair with a Brazilian Blowout that transforms your look.

AUG21

Saturday, August 21Every year on August 21

days to go

Roots: Brazil
Vibe: Confidence and self-expression through hair style.
Also on Aug 21: Senior Citizens Day · Spumoni Day · Day of Remembrance for Victims of Terrorism
Hashtag: #BrazilianBlowoutDay

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3 ways to celebrate

AT HOME

Do a smoothing mask

Treat your hair to a deep-smoothing mask tonight.

WITH FRIENDS

Book salon day

Schedule blowouts together and grab lunch after.

AT WORK OR SCHOOL

Rock the shine

Style your hair sleek and enjoy the compliments.

Plan ahead

Brazilian Blowout Day is observed on August 21 every year. Here is where it lands for the next ten years, handy for planners, marketers and party people.

2026Fri, Aug 21this year

2027Sat, Aug 21

2028Mon, Aug 21

2029Tue, Aug 21

2030Wed, Aug 21

2031Thu, Aug 21

2032Sat, Aug 21

2033Sun, Aug 21

2034Mon, Aug 21

2035Tue, Aug 21

2036Thu, Aug 21

Add to my calendar (repeats yearly)

Fast facts

Brazilian Blowouts remain a popular salon treatment across the U.S.

Treatment lasts up to 12 weeks.

The story

The Brazilian Blowout, a revolutionary hair treatment, originated in Brazil in the early 2000s. This treatment quickly gained popularity in the United States, transforming frizzy, unruly hair into smooth, manageable locks. By utilizing a unique formula that bonds to the hair, it effectively reduces frizz while enhancing shine, making it a favorite among celebrities and everyday individuals alike.

Read the full story

As Brazilian Blowout Day approaches each year on August 21, salons across the nation prepare for an influx of clients eager to achieve the sleek styles that the treatment promises. The day serves as a reminder of the cultural exchange between Brazil and the U.S., where beauty standards and hair care practices continuously evolve. Many salons offer promotions and discounts, encouraging more people to experience this transformative treatment.

In addition to the aesthetic benefits, the Brazilian Blowout has become synonymous with confidence and self-expression. For many, smooth hair is not just a trend; it’s a means of expressing individuality and personal style. Social media plays a significant role in this celebration, as clients share their results, inspiring others to embrace the treatment.

Ultimately, Brazilian Blowout Day is about more than just hair, it’s a celebration of beauty, culture, and self-care. Whether you opt for a salon treatment or simply discuss the latest hair trends with friends, this day encourages everyone to appreciate the joy that comes from feeling confident in one's own skin.

Did you know?

First Brazilian Blowout

The first-ever Brazilian Blowout was introduced in 2004, quickly gaining popularity in the beauty industry.

Celebrity Endorsements

Many celebrities have endorsed the Brazilian Blowout, helping to bring attention to its benefits.

Versatile for Hair Types

The Brazilian Blowout is suitable for various hair types, from curly to straight, making it a versatile choice.

Chemical-Free Options

Some versions of the Brazilian Blowout are formulated to be free of harmful chemicals, appealing to health-conscious consumers.

Popularity in Salons

The Brazilian Blowout remains one of the top requested treatments in salons across the U.S.

Long-Lasting Effects

Results from a Brazilian Blowout can last up to 12 weeks, depending on hair type and maintenance.

Cultural Impact

The Brazilian Blowout has significantly influenced hair care trends globally, blending cultural practices and beauty standards.

Around the world

Every culture celebrates a little differently.

BRBrazilThe birthplace of the Brazilian Blowout, Brazil is renowned for its rich hair care traditions and innovative beauty treatments.
USUnited StatesIn the U.S., the Brazilian Blowout has become a staple in salons, reflecting the blending of international beauty practices.
ARArgentinaArgentina also embraces Brazilian hair care techniques, with many salons offering similar treatments to achieve sleek styles.
CACanadaCanadian salons have adopted the Brazilian Blowout, showcasing its popularity beyond borders.
GBUnited KingdomIn the U.K., the trend of Brazilian Blowouts is growing, with many seeking smoother hair solutions.
AUAustraliaAustralia features salons that specialize in Brazilian Blowouts, catering to a diverse clientele looking for effective hair treatments.