National Underwear Day
Embrace your individuality with National Underwear Day on August 5.
- Roots
- First celebrated in 2003
- Vibe
- Fun, light-hearted, and expressive
- Also on Aug 5
- International Traffic Light Day · Oyster Day · Work Like a Dog Day
- Hashtag
- #NationalUnderwearDay
3 ways to celebrate
Refresh the drawer
Toss the worn-out pairs and restock with comfy new favorites.
Run a donation drive
Collect new, packaged underwear with friends to donate to shelters.
Host comfy Friday
Wear your softest pair and donate packs to the office drive.
Plan ahead
National Underwear Day is observed on August 5 every year. Here is where it lands for the next ten years, handy for planners, marketers and party people.
Fast facts
The story
National Underwear Day, celebrated on August 5, began in 2003 as a way to promote comfort and self-expression through clothing that often goes unnoticed. The day encourages people to embrace their personal style, highlighting the importance of feeling good in what you wear, even if it’s just underneath it all. As a light-hearted observance, it invites everyone, from children to adults, to reflect on their choices and express their individuality.
Read the full story
The history of underwear is rich and varied, reflecting changes in fashion and societal norms over centuries. From the early forms of loincloths in ancient civilizations to the modern-day boxer briefs and thongs, underwear has evolved dramatically. Today, brands offer a plethora of options, catering to diverse body types and personal preferences, making it a staple in every wardrobe.
In the spirit of National Underwear Day, many people choose to share their unique styles on social media, using the hashtag #NationalUnderwearDay. The playful nature of this celebration cultivates a sense of community, as individuals showcase their personality and creativity through their undergarments. Whether it’s bright colors, fun patterns, or classic styles, there’s something for everyone to explore.
Celebrations around the country include everything from underwear fashion shows to themed parties, with many retailers offering discounts on undergarments to promote participation. This day serves as a reminder that comfort and confidence go hand in hand, allowing people to embrace their bodies and celebrate their choices in a fun and positive way.
Did you know?
Fun Fact 1
The first modern underwear was introduced in the 19th century.
Fun Fact 2
Boxers were named after the sport of boxing.
Fun Fact 3
The word 'underwear' dates back to the 19th century.
Fun Fact 4
Women’s underwear has evolved significantly since the 1920s.
Fun Fact 5
In some cultures, underwear is considered a luxury item.
Fun Fact 6
There are annual underwear runs in cities around the world.
Fun Fact 7
The average person spends about $200 a year on underwear.
Around the world
Every culture celebrates a little differently.
- USUnited StatesHome to National Underwear Day, celebrated nationwide.
- GBUnited KingdomUnderwear fashion trends often start here.
- AUAustraliaEmbrace comfort in the Southern Hemisphere.
- CACanadaCanadians celebrate with style and comfort.
- INIndiaGrowing interest in diverse underwear styles.
- DEGermanyKnown for quality and innovative designs.
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