INTERNATIONAL DAY

Wine Tourism Day

Wine Tourism Day is a perfect occasion to celebrate the art of winemaking.

NOV14
Saturday, November 14Second Saturday in November
 days to go
Roots
First held in 2013 by wine tourism advocates
Vibe
Relaxed, communal, and celebratory
Hashtag
#WineTourismDay
Apple or Outlook calendar

3 ways to celebrate

AT HOME

Plan a wine trip

Research nearby vineyards and map a future visit. Dream a little.

WITH FRIENDS

Vineyard day out

Visit a local winery with friends. Tour, taste and take photos.

AT WORK OR SCHOOL

Share wine regions

Post a map of famous wine regions. Plan a team trip someday.

Plan ahead

Wine Tourism Day is observed on the second Saturday in November. Here is where it lands for the next ten years, handy for planners, marketers and party people.

2026Sat, Nov 14this year
2027Sat, Nov 13
2028Sat, Nov 11
2029Sat, Nov 10
2030Sat, Nov 9
2031Sat, Nov 8
2032Sat, Nov 13
2033Sat, Nov 12
2034Sat, Nov 11
2035Sat, Nov 10
2036Sat, Nov 8

Add to my calendar (repeats yearly)

Fast facts

Events range from pairing dinners to tastings
Coincides with European wine tourism celebrations

The story

Wine Tourism Day, celebrated on the second Saturday of November, invites wine lovers to explore the diverse vineyards of the United States. With wineries from California's Napa Valley to Oregon's Willamette Valley, this day emphasizes the joy of discovering local wines and their unique stories. Many vineyards offer special tastings, tours, and events to engage visitors and share their passion for winemaking.

Read the full story

The idea behind Wine Tourism Day is to connect consumers with the winemaking process and the land that supports it. As tourists flock to various wine regions, they experience not only the delightful wines but also the stunning landscapes that define these areas. From rolling hills to picturesque vineyards, each location offers a unique backdrop to the wine-tasting experience.

In addition to tastings and tours, many wineries host food pairings and educational workshops, enhancing the visitor experience. Attendees can learn about the intricacies of wine production, including the grape varieties used and the aging process. These interactions foster a deeper appreciation for wine and the craft behind it, encouraging attendees to explore and support local wine producers.

As the day unfolds, communities come alive with festivals and events celebrating wine culture. Many regions feature live music, artisan food vendors, and opportunities to purchase local wines directly from the producers. This celebration not only highlights the importance of wine tourism but also contributes significantly to local economies, making it a vital aspect of American culture.

Did you know?

01

Wine Production

The U.S. is the fourth largest wine producer in the world.

02

Oldest Winery

The oldest winery in America is Brotherhood Winery, founded in 1839.

03

Varietals

California produces the majority of U.S. wine.

04

Tourism Growth

Wine Tourism Day was first held in 2013.

05

Wine Regions

The U.S. has many American Viticultural Areas (AVAs).

06

Health Benefits

Moderate wine consumption is linked to heart health.

07

Cultural Impact

Wine is a central element in many cultural traditions in the U.S.

Around the world

Every culture celebrates a little differently.

  • USCaliforniaHome to Napa Valley and Sonoma, renowned for world-class wines.
  • USOregonFamous for its Pinot Noir and stunning landscapes.
  • USWashingtonKnown for its diverse wine regions and robust reds.
  • USNew YorkExplore the Finger Lakes and Long Island wine trails.
  • USTexasEmerging as a notable wine region with unique varietals.
  • USVirginiaRecognized for its historic vineyards and award-winning wines.

Keep the party going

See the calendar
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National Wine Day stemless glasses (set of 2)National Wine Day stemless glasses (set of 2)Shatterproof 16 oz glasses for your next toast.
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